HÁLO IS A DESIGN BRAND BORN IN LAPLAND BASED IN HELSINKI, FINLAND

Launched in 2017 by two friends, Marta Valtovirta and Jukka Puljujärvi, these two fashion professionals and ex-colleagues wanted to create something pure and long-lasting.

Inspired by THE wilderness of Lapland, THE diversity and phenomena of Finnish nature, hálo wants to share the beauty of Nordics through every product – people to experience, feel and sense the soul of hálo. This strongly reflects in material choices, shades of colors, different structures and unique prints designed by hálo.

Hálo’s women’s collection offers timeless treasures, everyday silks, life-long investment pieces and exclusive collections – everything a woman needs. Every product and series designed has a meaning and a story to tell which you can read more about when browsing the product details.

Depending of the time of the year the collection is inspired by the vividness of the northern lights, the delicateness of the midnight sun, colors of the fall foliage and the dark shades of polar nights. Hálo works with ‘see now, buy now’ policy and doesn’t follow the regular fashion cycle with two main collections a year, rather all seasons are sold at the same time, year round.

All items are produced from the high quality materials from European suppliers and produced in Europe by carefully hand-picked manufacturers. The collection is sold at hálo’s webstore and through selected stockists.

marta-jukka